:root {
  --ink: #121310;
  --paper: #f2efe6;
  --panel: #e8e3d7;
  --accent: #ef6b2e;
  --accent-ink: #17120f;
  --muted: #66665f;
  --line: color-mix(in srgb, var(--ink) 18%, transparent);
  --display: Arial Black, Arial, sans-serif;
  --body: Arial, sans-serif;
  color-scheme: light;
}

* { box-sizing: border-box; }
html { scroll-behavior: smooth; }
body { margin: 0; background: var(--paper); color: var(--ink); font-family: var(--body); line-height: 1.55; }
button, input, select { font: inherit; }
a { color: inherit; }
svg { display: block; }
h1, h2, h3 { text-wrap: balance; overflow-wrap: break-word; }
.skip-link { position: fixed; left: 16px; top: -60px; z-index: 99; padding: 12px 16px; background: var(--paper); color: var(--ink); }
.skip-link:focus { top: 12px; }

.concept-bar {
  position: fixed; inset: auto 16px 16px auto; z-index: 30; display: flex; align-items: center; gap: 10px;
  max-width: min(520px, calc(100vw - 32px)); padding: 10px 14px; border: 1px solid color-mix(in srgb, var(--accent) 56%, transparent);
  border-radius: 999px; background: color-mix(in srgb, var(--ink) 92%, transparent); color: #fff; box-shadow: 0 12px 34px #0004;
  font-size: 12px; letter-spacing: .02em;
}
.concept-bar strong { color: var(--accent); text-transform: uppercase; letter-spacing: .12em; }

.site-nav { position: fixed; inset: 0 0 auto; z-index: 20; display: grid; grid-template-columns: 1fr auto 1fr; align-items: center; min-height: 76px; padding: 0 4vw; color: #fff; transition: background .25s, color .25s; }
.site-nav.is-solid { background: color-mix(in srgb, var(--paper) 94%, transparent); color: var(--ink); border-bottom: 1px solid var(--line); backdrop-filter: blur(18px); }
.wordmark { justify-self: start; display: inline-flex; align-items: center; gap: 10px; text-decoration: none; font-family: var(--display); text-transform: uppercase; letter-spacing: -.03em; }
.wordmark i { width: 9px; height: 9px; background: var(--accent); border-radius: 50%; }
.site-nav__links { display: flex; gap: 30px; }
.site-nav__links a { text-decoration: none; font-size: 12px; font-weight: 800; letter-spacing: .12em; text-transform: uppercase; }
.nav-cta { justify-self: end; padding: 11px 17px; border: 1px solid currentColor; border-radius: 999px; text-decoration: none; font-weight: 800; font-size: 13px; }
.menu-button { display: none; justify-self: end; width: 44px; height: 44px; border: 1px solid currentColor; border-radius: 50%; background: transparent; color: inherit; }
.menu-button span { display: block; width: 17px; height: 1px; margin: 5px auto; background: currentColor; }

.hero-scroll { height: 330svh; background: #111; }
.hero-sticky { position: sticky; top: 0; height: 100svh; min-height: 600px; overflow: hidden; color: #fff; }
#cinematicFilm { position: absolute; inset: 0; width: 100%; height: 100%; object-fit: cover; background: #161713; transform: scale(1.01); }
.hero-poster { position: absolute; inset: 0; width: 100%; height: 100%; object-fit: cover; }
.film-loader { position: absolute; inset: 0; z-index: 8; display: grid; place-content: center; justify-items: center; gap: 10px; background: #141512; transition: opacity .5s, visibility .5s; }
.film-loader.is-ready { opacity: 0; visibility: hidden; }
.film-loader span { width: 38px; height: 38px; border: 2px solid #ffffff36; border-top-color: var(--accent); border-radius: 50%; animation: spin .8s linear infinite; }
.film-loader b { font-size: 12px; letter-spacing: .14em; text-transform: uppercase; }
.film-loader small { color: #ffffff9c; }
@keyframes spin { to { transform: rotate(360deg); } }

.hero-copy { position: absolute; z-index: 4; top: 50%; left: 6vw; width: min(780px, 66vw); transform: translateY(-50%); }
.eyebrow, .section-index { margin: 0 0 22px; font-size: 11px; font-weight: 900; letter-spacing: .18em; text-transform: uppercase; }
.eyebrow { display: inline-flex; align-items: center; gap: 10px; padding: 8px 12px; background: #0f100ecf; border: 1px solid #ffffff30; border-radius: 999px; }
.eyebrow span { width: 8px; height: 8px; background: var(--accent); border-radius: 50%; }
.hero-copy h1 { margin: 0; font-family: var(--display); font-size: clamp(58px, 8.3vw, 148px); line-height: .92; letter-spacing: -.035em; text-shadow: 0 3px 25px #0009; text-transform: uppercase; }
.hero-copy h1 span, .hero-copy h1 strong { display: block; }
.hero-copy h1 strong { color: var(--accent); }
.hero-lede { max-width: 600px; margin: 28px 0 30px; color: #fff; font-size: clamp(17px, 1.45vw, 23px); text-shadow: 0 2px 16px #000d; }
.hero-button { display: inline-flex; gap: 18px; align-items: center; padding: 14px 19px; border-radius: 999px; background: var(--accent); color: var(--accent-ink); text-decoration: none; font-weight: 900; }
.hero-result { position: absolute; z-index: 4; right: 6vw; bottom: 14vh; max-width: 620px; opacity: 0; text-align: right; text-shadow: 0 3px 25px #000c; }
.hero-result p { margin: 0; font-size: 15px; font-weight: 900; letter-spacing: .16em; text-transform: uppercase; }
.hero-result strong { font-family: var(--display); font-size: clamp(44px, 5.8vw, 102px); line-height: .96; letter-spacing: -.035em; text-transform: uppercase; }
.condition-label { position: absolute; z-index: 3; top: 50%; right: 5vw; padding: 9px 13px; background: #0f100ed4; border: 1px solid #ffffff38; border-radius: 999px; font-weight: 900; font-size: 11px; letter-spacing: .15em; text-transform: uppercase; }
.condition-label--after { color: var(--accent); opacity: 0; }
.scroll-meter { position: absolute; z-index: 4; right: 4vw; top: 16%; bottom: 14%; display: grid; grid-template-rows: auto 1fr auto; justify-items: center; gap: 12px; color: #fff; }
.scroll-meter > span { writing-mode: vertical-rl; font-size: 10px; letter-spacing: .18em; text-transform: uppercase; }
.scroll-meter i { position: relative; width: 2px; height: 100%; background: #ffffff3d; overflow: hidden; }
.scroll-meter b { position: absolute; inset: 0 0 auto; height: 0; background: var(--accent); }
.scroll-meter small { font-variant-numeric: tabular-nums; }

.section-shell { width: min(1240px, 88vw); margin: 0 auto; }
.intro { padding: 120px 0; }
.intro-grid { display: grid; grid-template-columns: 1.15fr .85fr; gap: 8vw; align-items: start; }
.intro h2, .section-head h2, .flow-intro h2, .closing h2 { margin: 0; font-family: var(--display); font-size: clamp(48px, 6.3vw, 98px); line-height: .98; letter-spacing: -.03em; text-transform: uppercase; }
.intro h2 span, .section-head h2 span { color: var(--accent); }
.intro-copy { max-width: 580px; font-size: 19px; }
.intro-copy .lead { margin-top: 0; font-size: 27px; line-height: 1.25; color: var(--ink); }
.outcome-frame { margin: 80px 0 0; }
.outcome-frame img { display: block; width: 100%; aspect-ratio: 16 / 8.6; object-fit: cover; }
.outcome-frame figcaption { display: flex; justify-content: space-between; padding: 12px 0; border-bottom: 1px solid var(--line); color: var(--muted); font-size: 11px; letter-spacing: .12em; text-transform: uppercase; }

.ticker { overflow: hidden; border-block: 1px solid var(--line); background: var(--ink); color: var(--paper); }
.ticker-track { display: flex; width: max-content; animation: ticker 30s linear infinite; }
.ticker span { padding: 20px 24px; font-family: var(--display); font-size: clamp(20px, 2.5vw, 34px); text-transform: uppercase; }
.ticker i { align-self: center; color: var(--accent); font-style: normal; }
@keyframes ticker { to { transform: translateX(-50%); } }

.services { padding: 120px 0; background: color-mix(in srgb, var(--panel) 70%, var(--paper)); }
.section-head { display: grid; grid-template-columns: 1fr minmax(260px, 390px); gap: 8vw; align-items: end; margin-bottom: 60px; }
.section-head > p { margin: 0; font-size: 18px; }
.service-grid { display: grid; grid-template-columns: repeat(4, 1fr); border-top: 1px solid var(--line); border-left: 1px solid var(--line); }
.service-card { min-height: 330px; padding: 24px; border-right: 1px solid var(--line); border-bottom: 1px solid var(--line); display: flex; flex-direction: column; transition: background .2s, color .2s, transform .2s; }
.service-card:hover { background: var(--accent); color: var(--accent-ink); transform: translateY(-4px); }
.service-card svg { width: 46px; height: 46px; margin: auto 0 30px; fill: none; stroke: currentColor; stroke-width: 1.6; }
.service-card small { font-weight: 900; letter-spacing: .13em; }
.service-card h3 { margin: 0 0 10px; font-family: var(--display); font-size: 25px; line-height: 1; text-transform: uppercase; }
.service-card p { margin: 0; color: color-mix(in srgb, currentColor 70%, transparent); }

.feature-band { padding: 110px 0; background: var(--ink); color: var(--paper); }
.feature-layout { display: grid; grid-template-columns: .85fr 1.15fr; gap: 9vw; }
.feature-layout h2 { margin: 0; font-family: var(--display); font-size: clamp(44px, 5.6vw, 86px); line-height: .98; letter-spacing: -.03em; text-transform: uppercase; }
.feature-list { border-top: 1px solid #ffffff35; }
.feature-list article { display: grid; grid-template-columns: 54px 1fr; gap: 20px; padding: 26px 0; border-bottom: 1px solid #ffffff35; }
.feature-list span { color: var(--accent); font-weight: 900; }
.feature-list h3 { margin: 0 0 8px; font-size: 22px; }
.feature-list p { margin: 0; color: #ffffffb8; }

.flow { padding: 120px 0; }
.flow-layout { display: grid; grid-template-columns: minmax(260px, .72fr) 1.28fr; gap: 8vw; align-items: start; }
.flow-intro { position: sticky; top: 120px; }
.flow-intro h2 { font-size: clamp(42px, 4.6vw, 72px); line-height: 1; }
.flow-intro > p:not(.section-index) { font-size: 18px; }
.brief-preview { margin-top: 34px; padding: 22px; background: var(--ink); color: var(--paper); border-radius: 18px; }
.brief-preview span { display: block; color: var(--accent); font-size: 10px; font-weight: 900; letter-spacing: .16em; text-transform: uppercase; }
.brief-preview strong { display: block; margin: 10px 0; font-size: 20px; }
.brief-preview p { margin: 0; color: #ffffffad; }
.job-card { padding: clamp(22px, 4vw, 54px); background: #fff; border: 1px solid var(--line); border-radius: 24px; box-shadow: 0 24px 70px color-mix(in srgb, var(--ink) 12%, transparent); }
fieldset { margin: 0 0 34px; padding: 0; border: 0; }
legend { margin-bottom: 16px; font-weight: 900; font-size: 18px; }
legend span { color: var(--accent); margin-right: 8px; }
.choice-grid { display: grid; grid-template-columns: repeat(2, 1fr); gap: 10px; }
.choice-grid button, .option-button { min-height: 52px; padding: 11px 15px; border: 1px solid var(--line); border-radius: 12px; background: transparent; color: var(--ink); text-align: left; cursor: pointer; }
.choice-grid button[aria-pressed="true"], .option-button[aria-pressed="true"] { border-color: var(--accent); background: color-mix(in srgb, var(--accent) 16%, white); box-shadow: inset 0 0 0 1px var(--accent); }
.field-row { display: grid; grid-template-columns: 1fr 1fr; gap: 12px; margin-bottom: 24px; }
label { font-weight: 800; font-size: 13px; }
select, input[type="text"] { width: 100%; min-height: 52px; margin-top: 8px; padding: 0 13px; border: 1px solid var(--line); border-radius: 10px; background: #fff; color: var(--ink); }
input[type="range"] { width: 100%; accent-color: var(--accent); }
.range-readout { display: flex; justify-content: space-between; color: var(--muted); font-size: 12px; }
.submit-button { width: 100%; min-height: 58px; border: 0; border-radius: 999px; background: var(--accent); color: var(--accent-ink); font-weight: 900; cursor: pointer; }
.form-note { margin: 13px 0 0; color: var(--muted); font-size: 12px; text-align: center; }
.concept-status { margin-top: 16px; padding: 16px; border: 1px solid var(--accent); border-radius: 12px; background: color-mix(in srgb, var(--accent) 12%, white); }
.job-card button, .job-card select, .job-card input, .concept-status { scroll-margin-bottom: 120px; }

.closing { padding: 120px 0 160px; background: var(--accent); color: var(--accent-ink); }
.closing-inner { display: flex; align-items: end; justify-content: space-between; gap: 40px; }
.closing a { flex: 0 0 auto; padding: 14px 20px; border: 1px solid currentColor; border-radius: 999px; text-decoration: none; font-weight: 900; }
footer { display: flex; justify-content: space-between; align-items: center; gap: 20px; padding: 30px 4vw 90px; background: var(--ink); color: var(--paper); font-size: 12px; }

/* Deliberately distinct visual languages share one accessible runtime. */
body.rubbish { --ink:#171813; --paper:#f0eee5; --panel:#dedbd0; --accent:#ff6a21; --accent-ink:#17120e; --display:"Arial Black", Arial, sans-serif; }
body.rubbish .section-head h2 {
  max-width: 820px;
  font-size: clamp(48px, 5vw, 80px);
  line-height: 1;
  letter-spacing: -.015em;
}
body.rubbish .section-head h2 span { display: inline-block; margin-top: .12em; }
body.rubbish .hero-copy { top: auto; bottom: 8vh; width: min(1140px, 86vw); transform: none; }
body.rubbish .hero-copy h1 {
  font-family: "Arial Black", Arial, sans-serif;
  font-size: clamp(62px, 6.5vw, 108px);
  line-height: 1.02;
  letter-spacing: -.025em;
  word-spacing: -.19em;
}
body.rubbish .hero-copy h1 span,
body.rubbish .hero-copy h1 strong { white-space: nowrap; }
body.rubbish .hero-copy h1 strong { margin-top: .08em; }
body.rubbish .condition-label,
body.rubbish .scroll-meter,
body.plumbing .condition-label,
body.plumbing .scroll-meter,
body.cleaning .condition-label,
body.cleaning .scroll-meter,
body.painting .condition-label,
body.painting .scroll-meter { display: none; }
body.rubbish .service-card:nth-child(even) { background: color-mix(in srgb, var(--panel) 65%, white); }
body.rubbish .section-head { grid-template-columns: minmax(0, 1fr) minmax(300px, .55fr); }

body.plumbing { --ink:#08192c; --paper:#eef4f6; --panel:#dce8ec; --accent:#d77a43; --accent-ink:#102033; --display:Arial Black, Arial, sans-serif; }
body.plumbing .hero-copy { left: 5vw; width: min(650px, 56vw); }
body.plumbing .hero-copy h1 { font-size: clamp(58px, 7vw, 118px); letter-spacing: -.035em; }
body.plumbing .hero-copy h1 strong { color: #9ed8f4; }
body.plumbing .feature-band { background: #071727; }
body.plumbing .service-card { border-radius: 0 0 50px 0; }

body.cleaning { --ink:#15352d; --paper:#f6f0e5; --panel:#e5eadb; --accent:#d7e7a7; --accent-ink:#17352d; --display:Georgia, Times New Roman, serif; }
body.cleaning .hero-copy { left: 50%; top: 46%; width: min(920px, 88vw); transform: translate(-50%, -50%); text-align: center; }
body.cleaning .eyebrow { margin-inline: auto; }
body.cleaning .hero-copy h1 { font-family: Georgia, serif; text-transform: none; font-weight: 400; line-height: .94; letter-spacing: -.035em; }
body.cleaning .hero-lede { margin-inline: auto; }
body.cleaning .hero-copy h1 strong { font-style: italic; }
body.cleaning .hero-result { left: 50%; right: auto; transform: translateX(-50%); width: min(900px, 88vw); text-align: center; }
body.cleaning .service-card { border-radius: 90px 90px 0 0; padding-top: 60px; }

body.painting { --ink:#211c19; --paper:#f3ede2; --panel:#e5d8c9; --accent:#db6d4d; --accent-ink:#211511; --display:Georgia, Times New Roman, serif; }
body.painting .hero-copy { left: 7vw; top: 52%; width: min(800px, 65vw); }
body.painting .hero-copy h1 { font-family: Georgia, serif; text-transform: none; font-weight: 400; line-height: .94; letter-spacing: -.035em; }
body.painting .hero-copy h1 strong { font-style: italic; }
body.painting .service-grid { grid-template-columns: 1.2fr .8fr 1fr 1fr; }
body.painting .service-card { min-height: 390px; }
body.painting .flow-intro h2 { max-width: 100%; font-size: clamp(44px, 4.1vw, 70px); line-height: 1; letter-spacing: -.025em; }

.palette-row { display: flex; flex-wrap: wrap; gap: 12px; margin: 18px 0 28px; }
.swatch { width: 48px; height: 48px; border: 2px solid #fff; border-radius: 50%; background: var(--swatch); box-shadow: 0 0 0 1px var(--line); cursor: pointer; }
.swatch[aria-pressed="true"] { box-shadow: 0 0 0 3px var(--ink); }
.diagnostic-line { height: 3px; margin: 30px 0; background: linear-gradient(90deg, var(--accent) var(--route, 25%), var(--line) 0); transition: background .3s; }

@media (max-width: 900px) {
  .site-nav { grid-template-columns: 1fr auto; min-height: 68px; padding: 0 18px; }
  .site-nav__links { position: absolute; left: 12px; right: 12px; top: 74px; display: grid; gap: 0; padding: 8px; background: var(--paper); color: var(--ink); border: 1px solid var(--line); border-radius: 16px; box-shadow: 0 20px 50px #0003; transform: translateY(-12px); opacity: 0; visibility: hidden; }
  .site-nav__links.is-open { transform: none; opacity: 1; visibility: visible; }
  .site-nav__links a { padding: 15px; border-bottom: 1px solid var(--line); }
  .site-nav__links a:last-child { border: 0; }
  .nav-cta { display: none; }
  .menu-button { display: block; }
  body.rubbish .section-head { grid-template-columns: 1fr; }
  .condition-label { top: auto; right: auto; bottom: 18px; left: 18px; }
  .scroll-meter { right: 10px; }
  .service-grid { grid-template-columns: repeat(2, 1fr) !important; }
  .feature-layout, .flow-layout { grid-template-columns: 1fr; }
  .flow-intro { position: static; }
}

@media (max-width: 700px) {
  .concept-bar { left: 12px; right: 12px; bottom: 10px; justify-content: center; border-radius: 14px; text-align: center; }
  .concept-bar span { display: inline; }
  .hero-scroll { height: 300svh; }
  .hero-sticky { min-height: 560px; }
  .hero-copy, body.rubbish .hero-copy, body.plumbing .hero-copy, body.painting .hero-copy { left: 20px; right: 20px; top: 45%; bottom: auto; width: auto; transform: translateY(-50%); }
  body.cleaning .hero-copy { left: 50%; right: auto; width: calc(100vw - 36px); transform: translate(-50%, -50%); }
  .hero-copy h1, body.rubbish .hero-copy h1, body.plumbing .hero-copy h1 { font-size: clamp(52px, 17vw, 78px); }
  body.rubbish .hero-copy h1 { font-size: clamp(46px, 12.8vw, 58px); line-height: 1; letter-spacing: -.02em; word-spacing: -.11em; }
  body.rubbish .hero-copy h1 span,
  body.rubbish .hero-copy h1 strong { white-space: normal; }
  body.cleaning .hero-copy h1, body.painting .hero-copy h1 { font-size: clamp(52px, 15vw, 74px); }
  .hero-lede { font-size: 16px; }
  .hero-result { left: 18px !important; right: 18px !important; bottom: 12vh; width: auto !important; transform: none !important; text-align: left !important; }
  .hero-result strong { font-size: 42px; }
  .condition-label { top: 82px; left: 20px; right: auto; bottom: auto; }
  .scroll-meter { right: 20px; top: 89px; bottom: auto; display: block; }
  .scroll-meter > span { display: none; }
  .scroll-meter i { display: none; }
  .section-shell { width: min(100% - 36px, 1240px); }
  .intro, .services, .feature-band, .flow { padding: 84px 0; }
  .intro-grid, .section-head { grid-template-columns: 1fr; gap: 30px; }
  .intro h2, .section-head h2, .flow-intro h2, .closing h2 { font-size: 48px; }
  body.rubbish .section-head h2 { font-size: 44px; line-height: 1.04; letter-spacing: 0; }
  .intro-copy .lead { font-size: 22px; }
  .outcome-frame { margin-top: 48px; }
  .outcome-frame img { aspect-ratio: 4 / 5; }
  .outcome-frame figcaption span:last-child { display: none; }
  .service-grid { grid-template-columns: 1fr !important; }
  .service-card { min-height: 270px !important; }
  .feature-layout { gap: 50px; }
  .choice-grid, .field-row { grid-template-columns: 1fr; }
  .job-card { border-radius: 18px; }
  .closing { padding: 84px 0 130px; }
  .closing-inner, footer { align-items: flex-start; flex-direction: column; }
  footer { padding-inline: 18px; }
}

@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; }
  *, *::before, *::after { animation-duration: .01ms !important; animation-iteration-count: 1 !important; transition-duration: .01ms !important; }
  .hero-scroll { height: 100svh; }
  .scroll-meter, .hero-result, .condition-label { display: none; }
}